guide
Automated assortment analysis: unlock hidden wins & master the shelves
How category managers use A³ to segment assortments by the attributes that matter and spot opportunities competitors miss.
Daltix Team
Category management has always required a deep understanding of what’s on the shelf - not just your own products, but the competition’s too. The challenge is that doing this manually is slow, expensive and prone to gaps.
The manual approach
Traditional assortment analysis involves teams of analysts manually reviewing product ranges, categorising by attributes, and comparing across retailers. For a single category, this can take weeks.
A data-driven alternative
A³ automates the segmentation process. By analysing product attributes - colours, flavours, scents, packaging, volume - it groups products into meaningful segments and identifies where the market is crowded, where gaps exist, and where your assortment could be stronger.
Results
Customers using A³ report:
- Planning categories 12x faster than manual methods
- 5x reduction in analysis cost
- Up to ~3% category revenue uplift from data-driven decisions
Getting started
If you’d like to see A³ in action with your own categories, book a demo.